Heatmaps and recordings (session replays) that show what to change
See where people tap, what did nothing, and the visits worth watching first. Each to-do says what to change.
14 days free · No card needed
Your new account starts on Pro at 10,000 visits a month, free for 14 days. No card needed. Plans and limits are on the pricing page.
Every visit counted, no sampling, for your analytics.
Each one, in detail
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Funnel analysis: stage-by-stage drop-off
In the app: Funnels
Up to 6 steps, counted in order. Filter by device, compare with the period before, or export the numbers as CSV. The step that lost the most people is marked in amber, and each step links to the recorded visits that reached it. Funnel analysis, in detail →
Demo data 
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Recordings (session replay): watch where one person got stuck
In the app: Recordings
what you seeA list of recorded visits, the ones where people got stuck most first, and up to three to watch each day. Open one and watch it play back on the page as the visitor saw it.
Every visit is recorded, on every plan, up to a safety limit of 50,000 new recordings per site per day. Recording pauses once you pass twice your plan’s visits and starts again on the 1st. A site can turn it down in Settings (Record every visit) to the visits that matter: an error, a rage or dead click, a form left, or a key page such as checkout. Typed values are always hidden, and email addresses, phone numbers and payment card numbers shown on the page are masked. Filter by page, device, country, source or campaign. Kept 90 days, capped in size. Recordings, in detail →
Demo data 
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Heatmaps on desktop and mobile
In the app: Recordings › Heatmaps
what you seeThe page rebuilt from a real visit, each click drawn on the element it landed on. Maps for all, rage, dead, error and first clicks, a scroll map, and movement on desktop.
Elements ranked by clicks, with how many of the people who clicked each one bought or got in touch once there are enough clicks to say, and a link to watch those visits. Compare two maps side by side.
Demo data 
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Rage and dead clicks
In the app: Site health › Stuck spots
what you seeStuck spots: where people click on things that do not respond, ranked per page.
Dead clicks and rage clicks on each page, counted against that page’s views and the share of visits they touched, each row linked to the recorded visits behind it.
Demo data 
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Errors, linked to the real visits they hit
In the app: Site health › Errors
what you seeOne row per problem: what broke, on which page, how many visits it hit, and when it first appeared.
Errors grouped into issues, each linked back to the real visits that hit it, and sorted into Yours to fix, Tell the app maker, and Can’t see where it came from. Copy for your developer, or fix it with your AI: the AI app you connect to Convertlyft reads the write-up and proposes the change.
Demo data 
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Core Web Vitals from real visitors
In the app: Site health
what you seeThree numbers per page — how fast it loads, how quickly it responds, how much it jumps around while loading.
Measured on real visits, not lab tests, for the typical visitor, with the slowest pages listed.
Demo data 
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Pages that lose visits
In the app: Traffic › Pages
what you seeYour pages ranked by views, with how many visits that started there bought or got in touch, how often people left there, and the pages losing the most visits.
Open a page to see where people went next and where they came from.
Demo data 
Also in the app
Visits before a result (attribution)
In the app: Traffic
Which channel and campaign brought the people who bought or got in touch.
Live
In the app: Home › “on site now”
The people on your site now, one row per visit, refreshed every 10 seconds.
Search Console
In the app: Traffic and SEO
Your Google queries and pages — clicks, impressions, position — next to the on-site visits and the sales and inquiries they led to.
Site reviews
In the app: Home › Site reviews
A PDF of your site, page by page: where visitors bought, where they did not, and what to change first. Monthly on the 1st, weekly every Monday, and for dates you pick: 7 to 92 whole days, ending yesterday at the latest, up to 8 reviews a month per site, the automatic ones included. See a sample review →
What else ships, and where each one stops
Install, for sites built with an AI tool
In the app: Settings › Install
After sign-up a three-step setup opens: Your site, Add the tag, First visit. Every step can be skipped. We spot Shopify, WordPress, Wix, Squarespace, Webflow, Framer, Next.js or a tag manager and lead with the steps for it. Two ways to add the line: paste it yourself, or paste a paragraph into Lovable, Bolt, v0 or whatever built the site. On WordPress you can install the Convertlyft plugin from WordPress.org instead: it adds the tag, and its one setting is your site key.
Shopify
Install the Convertlyft app from the Shopify App Store, open it from your Shopify admin and switch Convertlyft on under App embeds in your theme. The app connects your checkout itself, so there is nothing to paste. Shopify bills your plan.
Or paste it yourself: the line in your theme, and a custom pixel under Settings → “Customer events” for purchases, because Shopify’s checkout does not run your theme’s code. If someone buys without having browsed the store in the same visit, we count the sale but cannot tie it to a visit.
Team seats
Invite people by email as Admin or Member. For each person you choose what they can change: tasks, funnels and alerts, AI and paid scans, data connections, where to-dos are sent, API access and the team itself. Anyone can turn on two-step sign-in with an authenticator app, with recovery codes for a lost phone.
Send data
In the app: Settings › Send data
To-dos to email, Slack, Telegram or a webhook, where this installation can send them.
SEO and analytics in one
Rank tracking and the site audit run from your site’s address, so neither waits for the snippet. Search Console sits beside your visits once you connect it.
Keywords and rank tracking
The keywords you follow, and where you rank for them over time.
Site audit
A crawl of your pages by our own crawler: issues, every page, history, speed, and how AI agents can read the site. To check one page first, run the free agent readiness check or the WebMCP checker.
Search Console
Your Google searches, clicks and positions, next to the visits they brought. Read-only, unless you choose to submit your sitemap to Google from the SEO room.
For developers: MCP and API access
Your numbers, readable by your tools
Convertlyft is an MCP server at https://mcp.convertlyft.com/mcp. Paste the address into Claude, ChatGPT, Cursor or another client, or run npx convertlyft init to set up the coding tools on your computer. You sign in in your browser, pick the site and press Allow; reads are allowed by default and writes stay off unless you tick them. Every app you allowed is listed under AI apps, where you can cut it off.
A client that cannot sign in through a browser, or a script, uses a personal access token from AI apps › Developer in the app: scoped, with an expiry, shown once. The same token reads the REST API. Every figure the API hands out carries an ID you can re-open later.
Mint a token per script or agent — never one shared key. The list shows when each was last used, so a dead one is easy to spot and kill.
The access never touches your site on its own. Setup for each client →
Already using another tool?
Compare Convertlyft as a Hotjar alternative, as a Google Analytics alternative, as a Microsoft Clarity alternative, as a Mouseflow alternative or as a PostHog alternative, each with when the other tool is the better choice. Still choosing? See CRO tools, by the job they do, or the software directories where Convertlyft is listed.
Check your own site first: a free SEO audit, no account.
Start on Pro, free for 14 days
Your new account gets 10,000 visits a month, no card needed. After 14 days it moves to Free, up to 5,000 visits a month with every feature, unless you choose Pro.
Installing from the Shopify App Store? Your store starts on Free, and any paid plan is billed through Shopify.